
Branding
Brand and logo design that vibes your vibe
Your brand encompasses the entire look, sound and feel of your business. Visually, it includes your logo, and all of the colours, fonts, graphics and photography you use to create your overall aesthetic.
The sound includes aspects like the tone of voice you use in your written communication, as well as the way you speak and interact with your clients.
The feel is all about the values and personality of your business. It's the way you bring your what and your how, together with your why. What do you do, how do you do it, and why do you do it?
Whether you're just after the visuals, or you need help creating and defining all aspects of your brand, let's connect.
PACKAGE ONE
MAGIC MAKER
Let's make some magic and bring your brand visuals to life!
This package is for those who have all of their supporting brand elements locked down, and just need a hand with the base design aspects. The Magic Maker includes:
CONCEPT DEVELOPMENT
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Strategic design research exploring trends, colours and icons
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Two initial logo concepts with accompanying mood board
LOGO SUITE
Hero Logo
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Your full logo supplied in full colour, inverse colour, white transparent, black transparent and up to two alternative colour ways
Sub Logo
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An alternative lock-up or condensed logo supplied in full colour, inverse colour, white transparent, black transparent
Brand Mark
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Supporting Brand mark aligned to your overall suite
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Produced as both a stand alone icon for use as a Favicon, as well as part of an overall brand pattern
Files
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All logo suite files supplied in PNG, PDF and AI format
SUPPORTING ELEMENTS
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Custom colour palette
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Font selection and font files
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Up to three supporting icons supplied in SVG file format
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Single-page brand board with 'brand in-action' mood board
PACKAGE PRICE
$600


PACKAGE TWO
SPARKLE & SHINE
A brand with a few special extras to really bring some sparkle and shine!
This package includes everything in the Magic Maker, as well as:
BRAND GUIDELINES
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A comprehensive document outlining all aspects of the brand, including design mock-ups showcasing how to apply the brand elements across different applications.
PROFILE ATTRIBUTES
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Business card design
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HTML email signature design and setup
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One single page design which could be used for signage, gift vouchers, flyer, etc
SOCIAL ATTRIBUTES
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Four Instagram templates shared via Canva template and sized for both feed and reels
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Accompanying Instagram grid mock-up with layout guidelines to see the templates in action
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Up to six Instagram story highlight covers
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Copy and creative for three pinned posts
PACKAGE PRICE
$1,400


LAST, BUT NOT LEAST
GLITTER & GOLD
For a brand that's truly MAGIC - inside and out!
This package is for those who want it all - the look AND the feel. It includes everything in the Sparkle and Shine package, as well as a customised Brand Strategy. Development of the strategy begins with a 60 minute 1:1 strategy session, followed by a fully prepared brand strategy to help you execute your brand with impact and consistency.
BRAND STRATEGY
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Brand tag line and elevator pitch messaging
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Brand personality statement
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Mission, vision and values statements
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Unique selling points/key messaging statements
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Instagram bio
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Client avatar
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Customer journey process map
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Mini competitive analysis
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SWOT analysis